DairyTech 2020’s in-depth coverage of the cheese industry


Entire cheese manufacturing supply chain available at DairyTech 2020

The Russian cheese market increased in volume 11% in 2019, according to ROIF Expert’s study ‘The Cheese Market in Russia: Research and Forecast until 2023’.

Between 2014-18 the production of cheese and cheese products rose 33%, making it the fastest growing sector of the dairy industry, according to Rusagro’s annual report. The cheese market remains extremely attractive for investments because of its size, low level of consolidation, and growth potential due to consistent import substitution and exports to Asia.

This year’s DairyTech served as an industry hub, providing a platform for the latest equipment and materials for cheese production from global leaders and for sharing trends and market analytics.

Every year, as Russia’s only international trade show for milk processing and dairy production, DairyTech attracts cheese producers from across Russia and the CIS. These include major producers such as Dominant, Wimm-Bill-Dann, Savushkin Product, Kiprino, as well as manufacturers from Russia’s regions, Giaginsky Dairy Plant, Alapaevsky Dairy Plant, Kursk Dairy Plant, etc. New cheese-makers also attend in search of new opportunities for developing production.

 
производство сыра в России DairyTech

DairyTech’s exhibitors from across Russia, France, the Netherlands, Italy, Spain, Slovakia, Turkey and other countries prepared their latest innovations and offers for cheese producers. Newcomers included TECNAL SAS (France), a global specialist in milk processing and cheese technologies, and cheese-making equipment producer Facchinetti (Italy). Among new Russian companies were manufacturers Molmash Komplekt, Rotor Separator, APS group, Gigamash and others.

DairyTech 2020's third day was entirely dedicated to cheese production. Experts discussed new types of cheese on the Russian market, covered brand reputation and how to manage marketing communications to promote products, consumer trends in 2020 and much more.

The event was moderated by Elena Vorontsova, General Director, AgroMediaGroup and featured speakers including Marina Petrova (Petrova 5 Consulting), Anastasia Dzhafarova (GfK Rus), Lidia Makshayn (Perekrestok), Farhad Kuchkarov (Depot), Maria Leontyeva (MegaResearch) and Ekaterina Zakharova (Dairy Market Research Center DIA).

In the afternoon, the discussion continued at the session ‘How to: Issues of cheese production and quality control’. Speakers shared case studies on the production of organic cheeses, handmade cheeses, industrial and farm cheese and other relevant issues. Among the speakers were Gregory Rose (expert on technologies and ingredients for cheese making, Chr. Hansen), Eduard Pochivalin (Bogimovsky cheese producers), Alexandra Demchenko (Italian traditions), Galina Sviridenko and Valentina Mordvinova (VNIIMS), Alexander Kozhedub (DeLaval) and Dmitry Loev (Alpma).

Summing up the third day, Elena Vorontsova said: “Today was very interesting. We tried to maximise coverage of both analytics and trends with retail representatives and manufacturers. We covered cheese analytics by region and niche elements such as the emerging trend of organic cheeses. Now the most important thing is to avoid going into a super-competitive niche, and to come up with new types of cheese, produce a decent product that can find a market not only in Russia, but also abroad.

“DairyTech is a unique event where professionals who speak the same language gather. We discuss different issues, have debates, and listen to each other. Everyone can express their opinion. This is a platform where you can learn the trends and ask specific questions to experts. This is really a show to not only find equipment, but also to talk with your colleagues. It’s very important. I look forward to next year’s DairyTech.”

Join the dairy industry at DairyTech 2021 from 26-29 January at Moscow’s Crocus Expo.

If you’re looking to boost your business and meet dairy producers from across Russia and the CIS, enquire about participation options now.
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